As of 2 weeks ago, I had never heard of him. However, after a quick search on Wikipedia. I soon found out who he was. Like all strange coincidences, everywhere I seem to look now his image or name shows up. I just found a large collection of YSL advertisements with him. I found that to be very strange, but then saw a vodka ad with him, his name mentioned in Vanity Fair, and an article talking about him in the New York Times. Then, while reading an issue of GQ his picture appeared again.
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